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2010 Advertising Rates

MHEDA Media

Black & White AD Display Rates
  1X Rate 4X Rate 6x Rate 9x Rate 12x+ Rate
Full Page $2700.00 $2325.00 $2190.00 $2130.00 $2080.00
2/3 Page $2075.00 $1700.00 $1590.00 $1550.00 $1510.00
1/2 Page $1650.00 $1460.00 $1370.00 $1340.00 $1310.00
1/3 Page $1160.00 $ 940.00 $ 885.00 $ 860.00 $ 835.00
1/4 Page $1010.00 $ 770.00 $ 715.00 $ 705.00 $ 700.00

 

Color Rates    
  The MHEDA Journal MHEDA Edge
4/Color Process     $ 600.00       N/C
PMS Spot Color     $ 450.00 each       N/C
Process Color     $ 150.00 each       N/C

 

Spread Rates1:
  1X Rate 4X Rate 6x Rate 9x Rate 12x+ Rate
Full Page B&W $4965.00 $4100.00 $4015.00 $3935.00 $3855.00
Full Page 4/Color $6100.00 $5520.00 $5415.00 $5305.00 $5200.00
1/2 Page B&W $3285.00 $3045.00 $2670.00 $2920.00 $2890.00
1/2 Page 4/Color $3990.00 $3675.00 $3600.00 $3590.00 $3455.00
1Each spread counts as one insertion toward display advertising frequency.
 


MHEDA Connection
Spotlight: $2030

Multiple Pages
For rates on three or more page ad displays, consult your Relationship Manager.

Guaranteed/Special Positions
For right hand page, far forward requests or other special positions, consult your Relationship Manager.

Inserts: For loose or bound inserts, consult your Relationship Manager.

Material Supplied in Non-Digital Format / Production Charges
There will be a $65 surcharge for ad material not supplied as a digital file.
Production charges will be assessed and added to the invoice for all digital files requiring corrections.

General Regulations: Agency Commission: 15%
Mechanical charges, costs of artwork or conversions are non-commissionable.
No agency commission allowed if invoices are not paid in full within 30 days.

Bills Rendered: Publication Date
  Payable in US Dollars only

 Regulations Covering Acceptance of Advertising: As indicated under “Contract and Copy Regulations Business Publication Edition” appearing in Standard Rate and Data Service (SRDS).