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Member Profiles

@ WORK: Gerardo Padilla

COMPANY: Seil Rentals TITLE: Director YEARS ON JOB: 15 I have been working at SEIL for the past 15 years. SEIL is a family-owned business that has three main divisions: forklifts and man lift services, rigging and spare parts. Part of my responsibilities, as director, is to create and follow up on the company’s strategic goals on a monthly basis. ...

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Dedicated To Exceeding Customer Expectations

How Fallsway Equipment Company has evolved to exceed expectations for more than a half century. To be successful for nearly 60 years requires the foresight to identify shifting market demands, the skill to be able to adapt to those shifts and the commitment from the staff to go above and beyond. For more than half a century, Fallsway Equipment Company ...

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WOMEN in Industry: Ruth Anne Harrell

Company: Hyster-Yale Materials Handling Title: Manager of Tactical Pricing Years on Job: 12 I joined Hyster-Yale Group 12 years ago as a staff accountant when it was still NACCO Materials Handling Group. Since then, I’ve worked my way up through the accounting department and eventually promoted into tactical pricing. In the tactical pricing group, we analyze and provide our dealer ...

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@ Work: Greg MacDoniels

Company: Fix Your Lift Title: Founder Years on Job: 2 I started Fix Your Lift in the summer of 2016. Fix Your Lift is a software company designed to drive new streams of revenue for material handling dealers by linking customer opportunities directly to dealers for sales conversion. This is a hot topic in the industry right now. MHEDA’s Critical ...

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A Time of Transition for Advanced Equipment Company

Advanced Equipment Company’s pillars of business will continue, even under new leadership Advanced Equipment Company (Charlotte, NC) is preparing for a major transition on January 1, 2018. That is the day that President Daryle Ogburn will officially retire from the company where he has worked for the last 39 years. Darin Boik, an account manager at AEC, will take over ...

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Women in Industry: Heidi Healy

Company: Raymond Handling Concepts Corporation Title: Vice President Human Resources Years on Job: 17.5 I joined Raymond Handling Concepts Corporation over 17 years ago as Human Resource Manager. Today, as Vice President of Human Resources, I work with our Executive team on RHCC’s strategic goal setting and implementation process. I am responsible for the Human Resources/Payroll Team which manages and ...

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@ Work: Dave Sewich

Company: AK Material Handling Systems Title: Marketing Communications Strategist Years on Job: 3 My journey at AK Material Handling Systems and in the material handling industry started as an intern, while I was finishing up school in Duluth, Minnesota. I worked full-time over the summer that year as a marketing intern, attempting to learn all of the nuances of inbound ...

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A Successful Symphony for 70 Years

How Jefferds Corporation has thrived for more than 70 years For more than 70 years, Jefferds Corporation (St. Albans, West Virginia) has managed to straddle the line between good, old-fashioned business sense and leading edge insight and innovation. The successful combination of the two has propelled the business from a oneman operation to a Corporation with more than 300 employees ...

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Women in Industry: Jennifer Fox

Company: Gregory Poole Lift Systems Title: Marketing & Business Development Manager Years on Job: 1.5 years I’m responsible for marketing and new business development for Gregory Poole Lift Systems. My mission is to integrate comprehensive traditional and online marketing strategies with our business development efforts to drive a steady stream of new business through to sales and operations. My talented ...

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@ Work: Brian Neuwirth

Company: UNEX Manufacturing Title: VP of Sales & Marketing Years on Job: 12 years I am the VP of Sales & Marketing at UNEX Manufacturing. In this position, I am in charge of sales and marketing strategy, customer interaction and new market acquisition. I couldn’t do my job well without my awesome sales and marketing team. Each day I am ...

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